Curious to know how many Americans are on Twitter in 2023? This article is made for you.
One of the most used social media platforms worldwide is Twitter.
Users tweet messages of up to 280 characters, GIFs, poll questions, images, and videos.
It became a relevant platform in news, politics, music, sports, and entertainment.
Among all countries around the world, the United States has the most significant number of Twitter users, followed by Japan and India.
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How Many Americans are on Twitter in 2023
How many Americans are on Twitter? According to the latest data, the number of Twitter users worldwide was projected to reach 486 million in Q2 2022, with 237.8 million monetizable daily active users.
Meanwhile, the leading country using Twitter, the United States, recorded 83.4 million Twitter users in Q2 2022 and 41.5 million monetizable daily active users.
The study shows that one in five American adults use Twitter. 46% check the platform daily and spend at least six minutes browsing, reading, and posting.
Let’s take a look at the percentage of daily Twitter users in the United States from 2013 to 2021:
- There were 46% daily Twitter users in the US in August 2013
- There were 36% daily Twitter users in the US in September 2014
- There were 39% daily Twitter users in the US in April 2015
- There were 42% daily Twitter users in the US in April 2016
- There were 46% daily Twitter users in the US in January 2018
- There were 42% daily Twitter users in the US in February 2019
- There were 52% daily Twitter users in the US in September 2020
- There were 46% daily Twitter users in the US in February 2021
Monetizable Daily Active Users on Twitter
Twitter had over 229 million monetizable daily active users worldwide in Q1 2022. This represents a 15.9% year-over-year growth.
While the monetizable daily active users in the US exceeded 39 million in Q1 2022, representing a 6.4% increase compared to the previous year.
Below are the numbers of monetizable daily active Twitter users worldwide and in the US from Q1 2020 to Q2 2022:
- In Q1 2020, Twitter recorded 166 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 33 million
- In Q2 2020, Twitter recorded 186 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 36 million
- In Q3 2020, Twitter recorded 187 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 36 million
- In Q4 2020, Twitter recorded 192 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 37 million
- In Q1 2021, Twitter recorded 199 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 38 million
- In Q2 2021, Twitter recorded 206 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 37 million
- In Q3 2021, Twitter recorded 211 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 37 million
- In Q4 2021, Twitter recorded 217 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 38 million
- In Q1 2022, Twitter recorded 229 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 39.6 million
- In Q2 2022, Twitter recorded 237.8 million monetizable daily active users worldwide, while the monetizable daily active users in the US reached 41.5 million
Most-Followed Twitter Account
Based on the 2022 report, the most-followed Twitter accounts are mostly America’s big personalities.
They use the platform to share updates about themselves and the latest news about their work and to connect with their fans.
Leading in the list is the Twitter account of former US President Barack Obama, @barackobama, with 131 million followers.
Here are the most-followed Twitter accounts as of April 2022:
- @barackobama has 131.67 million Twitter followers as of April 2022
- @justinbieber has 114.36 million Twitter followers as of April 2022
- @katyperry has 108.9 million Twitter followers as of April 2022
- @rihanna has 106.15 million Twitter followers as of April 2022
- @Cristiano has 99.12 million Twitter followers as of April 2022
- @taylorswift13 has 90.37 million Twitter followers as of April 2022
- @ladygaga has 84.56 million Twitter followers as of April 2022
- @Elonmusk has 82.48 million Twitter followers as of April 2022
- @narendramodi has 78.03 million Twitter followers as of April 2022
- @theellenshow has 77.6 million Twitter followers as of April 2022
Age Groups of Twitter Users in the US
The age group of Americans who use Twitter the most are ages 18 to 29 years old.
While the least users of this microblogging and social networking service are ages 65 years old and above.
Here is a breakdown of the age group of Americans using Twitter as of February 2021:
- 42% of Americans ages 18 to 29 years old use Twitter
- 27% of Americans ages 30 to 49 years old use Twitter
- 18% of Americans ages 50 to 64 years old use Twitter
- 7% of Americans ages 65 years old and above use Twitter
Frequency of Twitter Usage in the US
Americans love to use Twitter to see recent news and tweet some thoughts about their day.
According to the 2020 survey, 96% of American Twitter users prefer using the platform every month, while 84% use it every week, and 52% consistently check their Twitter daily.
Since 2020, American adults spend an average of six minutes on Twitter daily, representing a two-minute increase from the average time spent on Twitter in 2018.
How Americans use Twitter
Twitter is mainly the source of hot news and entertainment for most Americans.
This microblogging service increased their understanding of current events, the lives of public figures, and the political situation.
Below is a list of how Americans use Twitter:
- 48% of Americans use Twitter to get news
- 48% of Americans use Twitter to be entertained
- 34% of Americans use Twitter to connect with family and friends
- 33% of Americans use Twitter to follow their favorite brands and companies
- 14% of Americans use Twitter to strengthen their professional connections and networks
- 12% of Americans use Twitter for other reasons
Conclusion
Twitter is one of the fastest-growing social networking services in the United States. Almost a quarter of US adults uses Twitter to check for news and update.
In terms of region, North America has the largest number of Twitter active users, followed by East Asia and South East Asia.
Data shows that even though Twitter users in the US are only 23%, it remains to be responsible for more than half of the company’s annual revenue.
Thanks for reading our article on how many Americans are on Twitter in 2023.
