The biggest and most well-known online classifieds site in the world is Craigslist.

It is a unique phenomenon on the internet.

The website has established itself as the go-to location for anyone wishing to buy, sell, or trade goods and services.

The internet has proven to be a helpful tool for people looking for work, buying homes, and even looking for a good deal on used cars. 

This article will examine the data that underpins Craigslist’s enormous popularity and provide information on user demographics and traffic trends.

How many people use Craiglist?

Let’s find out!

Key Statistics

  • In March 2022, there were 250.6 million monthly visitors to Craigslist.
  • In August of 2023, there were about 208.7 million visits per month to Craigslist
  • As of August of 2023, men are using Craigslist the most
  • Craigslist is worth $3 billion and makes a profit of 80% on its revenue.
  • Montana is the most popular state for Craigslist searches in the US, with a Google Trends score of 100

1. In March 2022, there were 250.6 million monthly visitors to Craigslist

In March 2022, there were 250.6 million monthly visitors to Craigslist

How many people use Craigslist?

The online classifieds website Craigslist, one of the most popular places to look for used cars, houses, and other ad postings, attracts more than 250 million visitors per month, according to the most recent data available. 

Moreover, it is important to note that the typical user of the website spends about 14 minutes there.

(Similar Web)

2. In August of 2023, there were about 208.7 million visits per month to Craigslist

The statistics for August 2023 show that there were approximately 208.7 million visits per month to Craigslist. 

The average time spent per visit on the website was almost eight minutes, with each visitor accessing an average of 36.30 pages.

Craigslist has a low bounce rate of 23.33%.

The bounce rate is an important metric that reflects the percentage of users who leave a website without engaging with any other pages. 

Interestingly, Craigslist ranks 66th in the global ranking, 19th in the country ranking, and 1st in the category ranking.  

(Semrush)

3. As of August of 2023, men are using Craigslist the most

In August of 2023, men are using Craigslist the most

In the month of August 2023, men were found to be the dominating demographic on Craigslist accounting for 57.91% of the platform’s audience.

On the other hand, women account for 42.09% of the gender mix.

In terms of age demographics, the majority of Craigslist users are over the age of 24, with the 25-34 age group making up the largest chunk of users at  20.84%.

The 45-54 age group is also a significant portion of the user base, accounting for 20.81%.

The 35-44 age group is not far behind, making up 19.82% of users. 

Despite the large number of members in the 35-44 and 45-54 age groups, the demographic of 55-64 is not a small group either, accounting for 19.01% of users.

(Similarweb)

4. Craigslist is worth $3 billion and makes a profit of 80% on its revenue.

Craigslist has never received any investment money.

Its value may therefore only be assumed, based on Feedough research.

However, Craigslist may be worth over $three billion with almost $seven-hundred million in sales and an 80% earnings margin in 2016.

The world’s most successful classifieds website is Craigslist.

This approach was used by numerous businesses, including WhatsApp, Facebook, and Quora, to succeed.

This business generates a staggering 80% profit, whereas other businesses try to keep their profits low to attract customers.

Because of its straightforward and largely free user interface, extensive network that it has amassed over two decades, and lack of self-promotion, Craigslist still leads the industry.

(Feedough)

5. Montana is the most popular state for Craigslist searches in the US, with a Google Trends score of 100

Based on Google Trends, Craigslist is still well-liked by many places.

Since Craigslist has a somewhat strict list of the cities that can be chosen to submit an ad, such metro areas typically nevertheless retain a loyal following. 

The most popular U.S. states and cities for Craigslist searches are listed with their Google Trends score to give us an idea of how popular each term is within the Craigslist search topic : Montana —100, Idaho—94, Alaska—93, Hawaii—87, Oregon—86, New Mexico—81, Vermont—79, Maine—66, while Minnesota and

Washington got 64.

(Dealer Promoter Pro)

6. The majority (92%) of the traffic to Craigslist comes from the United States

Based on the updated data analysis by Semrush, the overwhelming majority of Craigslist traffic comes from the United States, with over 92% of visitors coming from the US.

Canada is the second most popular country for Craigslist, followed by Mexico, India, and the United Kingdom.

It is also worth noting that mobile devices account for the majority of traffic to Craigslist, with over 71% of visits coming from mobile devices.

This is likely due to the fact that Craigslist is a popular website for people who are looking to buy and sell items locally, and mobile devices are convenient for browsing and responding to ads.

Overall, the statistics show that Craigslist is a very popular website in the United States, with a significant amount of traffic also coming from Canada and other countries, and mobile devices are the most popular way to access Craigslist. 

(Semrush) 

A Brief History of Craigslist

From March 1995 to January 2006, Craigslist added sites in 156 cities across the world.

That year was the fastest period of expansion for Craigslist, when more than 130 new sites were launched in a single month. 

By August 2009, Craigslist had expanded to over 300 cities around the world, including many countries in Europe, Asia, and Oceania.

Since its inception in 1995, it has expanded to over 700 local websites, covering cities all over the world from Asia to Europe, Africa, and the Americas.

Craigslist has been especially active in expanding to new areas, especially in the early 2000s, with several sites being launched each month.

This trend continued in the mid-2000s, when multiple sites were being added each month. 

However, the rate of expansion has slowed down since then, with fewer sites being added annually.

Nevertheless, Craigslist continues to grow and now serves over 20 billion pageviews per month, making it one of the largest online classifieds platforms in the world.

(Google) 

Is Craigslist still utilized?

People still utilize Craigslist, says Dealer Promoter Pro.

In 2021, there will still be more than 300 million visits per month to the Craigslist website, according to estimates. 

It continues to be a very popular location to advertise job openings and sell goods, services, and real estate.

It is also backed up by the data by Semrush, which states that as of August of 2023, there were still about 208.7 million visits per month to Craigslist, although it decreased from 2022’s visit. 

(Dealer Promoter Pro & Semrush) 

Craigslist is Reportedly Earning Over $1 Billion

Craigslist is private when it comes to earnings, but projections how that the platform may be making $1 billion a year, indicating that the online classifieds website is still expanding despite fresh competition from tech behemoths.

With the advent of Facebook Marketplace and the aftermath of a congressional sex trafficking statute that caused the removal of personal advertising from Craigslist, Craigslist has encountered threats to its main business in recent years.

Smaller mobile competitors like LetGo and OfferUp have also decreased Craigslist traffic.

However, AIM Media Group, a digital marketplace consulting firm, claims that pricing increases for in-demand advertisements have helped push annual income above $1 billion.

AIM’s Estimations

In 2018, according to AIM’s estimation, Craigslist generated $1.034 billion in revenue, up over 50% from the previous year, 2016 (the most recent year for which AIM’s study was done).

When AIM started looking at ads in 2003, it estimated that Craigslist would only generate $7 million in annual income.

In terms of revenue and traffic, Craigslist is the most popular classified advertising website in the world, according to AIM Media’s founding principal Peter Zollman. 

The 50-person company is fully owned by Craig Newmark, the website’s creator, and Jim Buckmaster, its CEO.

Craigslist doesn’t release its income data.

AIM counts ad placements in comparable markets to calculate annual income.

(CNBC) 

Conclusion

Craigslist is one of the most popular classifieds websites in the world.

Craigslist is particularly popular in the United States, where it has over 60 million monthly users.

However, it is also used in over 70 other countries.

There are a number of reasons why Craigslist is so popular.

It is a free service to use, and it has a very large user base.

This means that there are always plenty of listings to choose from, and sellers are more likely to be able to find buyers for their goods and services.

Additionally, Craigslist is known for its simple and easy-to-use interface.

Overall, Craigslist is a very popular classifieds website with a large user base.

It is a great place to buy and sell goods and services, and it is also a valuable resource for finding jobs, housing, and other community services.

Thanks for reading our article on Craigslist’s number of users!

Sources

SimilarwebSimilarweb 2CNBC
SemrushSemrush 2Internet Archive
FeedoughWebTribunal
Dealer Promotor ProDealer Promoter Pro 2