Mobile gaming is one of the biggest and most popular forms of entertainment in the modern world. 

We are here today to answer the question: “How many people play mobile games in 2024?”

More than 3 billion people play mobile games as of 2024 which shows significant growth from previous years.

Not only will we address mobile gaming and how many people play games on their mobile devices, but we will also address why this is so popular, revenue and worth, and data about the mobile game developers who play a major role in mobile gaming.

In other words, we will explore the overall world of mobile gaming with the most recent data we could find.

We’ll share some statistics and trends that may surprise you, so it’s a clever idea to read the entire article.

Whether you’re a mobile gamer, mobile game developer, mobile game publisher, or a marketer, you will find some things of interest in the following statistics.

Key Statistics

  • Statistics show that as of 2022 there are 3 billion mobile gamers in the world.
  • Mobile gamers over 50 years old spend an average of about 21 minutes playing.
  • 75% of American mobile gamers identify as female.
  • 50% of mobile gamers play their games while in the bathroom.
  • By 2025, mobile gaming player penetration is expected to reach 53.3%. 
  • 70% of mobile gamers said they spent more time playing mobile games during the global pandemic.
  • The mobile gaming market is valued at an estimated $172.10 billion (USD).
  • In-game advertising is expected to see a 7.08% growth.
  • 60% of female mobile gamers say they feel good when they play mobile games.
  • 60% of women think that 30% or less of mobile games are geared toward female players.

How Many People Play Mobile Games in 2024?

1. Statistics show that as of 2022 there are 3 billion mobile gamers in the world.

Data from July 2022 revealed that there were 3 billion mobile gamers, which is 5.3% higher than in 2021.

Half of the new gamers that were added to the mobile gaming space came from Asia-Pacific. 

(Influencer Marketing Hub)

2. Mobile gamers over 50 years old spend an average of about 21 minutes playing.

How Many People Play Mobile Games?

People 50 years and older are spending the most time at an average of 21 minutes per day.

The age group that spends the least time playing mobile games is the 20 to 24 age group at 12.8 minutes per day. 

(Statista)

3. 75% of American mobile gamers identify as female.

Overall, 75% of American mobile gamers identify as female.

That means that at least 25% identify as male since we have no specific statistics for other gender-related data.

What we can gather overall is that most mobile gamers are female.

(Headphones Addict)

4. 50% of mobile gamers play their games while in the bathroom.

50% of mobile gamers play their games while in the bathroom.

Half (50%) of mobile gamers play their games while they are in the bathroom.

Moreover, 80% of adult mobile gamers play their games at home while multitasking. 

(PlayToday)

5. By 2025, mobile gaming player penetration is expected to reach 53.3%. 

We already know that mobile gaming has been increasing in recent years, but we now have expert data that believes the mobile gaming player penetration will reach 53.3% by 2025.

That’s a significant jump from the 46.8% reported in 2021.

(TechJury)

6. 70% of mobile gamers said they spent more time playing mobile games during the global pandemic.

Data shows that 70% of mobile gamers admitted to spending more time on mobile gaming during the pandemic.

It’s only natural since people had more time to themselves to play with all the lockdowns.

Moreover. 65% of mobile gamers say their gaming sessions on mobile are longer.

(PlayToday)

7. As of 2023, the mobile gaming market is valued at an estimated $172.10 billion (USD).

2023 data revealed that the mobile gaming market is worth an estimated $172.10 billion (USD).

This figure is expected to experience a YoY (year-over-year) growth of 12.95 and is projected to see an increase of $29.6 billion (USD) by 2025.

There is also an expected growth of 17.20% between 2023 and 2025.

(Bankmycell)

8. In-game advertising is expected to see a 7.08% growth.

In-game advertising is expected to experience a rise of 7.08% by 2027.

This means that it’s likely to reach $221.511 billion as more people adopt and play mobile games over the next four years.

Most of the in-game advertising occurs on Android devices.

(Influencer Marketing Hub)

9. 60% of female mobile gamers say they feel good when they play mobile games.

60% of female mobile gamers say they feel good when they play mobile games.

According to research, mobile gaming is a feel-good activity.

In fact, 60% of female mobile gamers said playing mobile games makes them feel good.

Moreover, this leaves 40% of male mobile gamers who feel the same.

60% of women think that 30% or less of mobile games are geared toward female players.

(Headphones Addict)

10. 60% of women think that 30% or less of mobile games are geared toward female players.

Another 60% of mobile players who identify as women think that 30% or less of mobile games are geared toward women.

So, most women think that fewer than one-third of mobile games are created with female players in mind.

(Headphones Addict)

FAQs

What Kinds of Mobile Games are Most Popular?

As of 2023, the most popular mobile game genres include:

1. Casual games that are easy to play and even relaxing. These games offer short bursts of entertainment as you level up into harder levels. Stacky Dash, Flappy Bird, and puzzle games like Bejeweled and Candy Crush Saga are in this genre.
2. Mid-core games that deliver a deeper experience and are more challenging than casual games. RPG (role-playing games) like Summoners War and strategy games like Clash of Clans fall into this category.
3. Hardcore games provide the most immersive and challenging gameplay on mobile devices. FPS (first-person shooters) like Call of Duty and ARPGs (action role-playing games) like Diablo Immortal are within this genre. 

What are the Latest Mobile Gaming Trends?

In terms of what’s trending in 2023, we have gathered some types of gaming for you:

1. Cross-platform gameplay that lets players compete against others on different devices. For instance, one player may play on a tablet, and another may play on a laptop. 
2. AR (Augmented Reality) and VR (Virtual Reality) gaming are becoming increasingly popular as the gameplay is more immersive and engaging.
3. Cloud gaming lets players stream their games to their devices without downloading or installing anything.
4. Live operations relate to the ongoing support and development of a game even after it’s been released. For instance, added content, challenges, or events may be added post development.

How Can You Choose Mobile Games?

Choosing mobile games is easy enough, but you do need to take some factors into considerations such as:

1. Your interests: What kinds of games do you like to play? Do you prefer casual, mid-core, or hardcore games?
2. Reviews: Reading reviews can help you decide if a game is a match for your interests. It’s wise to learn what other gamers like you think of the games you’re looking at. 
3. Different genres: Even if you are prone to liking a genre of games, it’s fun to step out of that comfort zone and try some new genres for a bit.
4. Breaks: When playing mobile games, it’s wise to take restful breaks. Get up and move around and protect your eyes from strain and fatigue and your body from being sedentary.

What are the Best Mobile Games to Play in 2023?

We did some research and found that these are some of the best games to play in 2023 based on reviews and popularity.

1. Casual: Candy Crush Saga, Among Us, Stacky Dash, Subway Surfers, and Bejeweled Blitz.
2. Mid-core: Clash of Clans, Genshin Impact, Raid: Shadow Legends, Brawl Stars, and Summoners War.
3. Hardcore: Call of Duty, League of Legends, PUBG Mobile, Call of Duty: Mobile, Apex Legends Mobile, and Wild Rift.

This is just an example of some of the most popular mobile games of the year.

Conclusion

We now know that there are around 3 billion mobile gamers in the world and that 75% of American mobile gamers are women. 

We’ve learned about the kinds of mobile games people play and the genres in the market. 

We hope you have learned something of value from this article and that we answered the question, “How many people play mobile games” to your satisfaction. 

Sources

Influencer Marketing HubStatistaPlayToday
Bankmycell