2021 Update: Are Instagram bots dead? They are not! There are just a lot fewer services to choose from now. So it’s more important than ever to pick a service that keeps your account safe.

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Everyone needs a little bit of help with their Instagram growth from time to time. If you’ve been struggling with your content strategy for Instagram for a while now, then you might be wondering what else is out there.

Luckily, there is now an entire industry that is centered around social media marketing, and Instagram is at the foreground of this.

This means that there are plenty of companies out there that you can trust to help you with your Instagram growth, who can make a real difference to who sees your content, and how successful it as.

However, it’s not always sunshine and rainbows, and sometimes it can be a complete disaster. You risk it being a disaster if you choose a company that isn’t legit and isn’t committed to providing its clients with a premium service.

There were also those out there that are just scams, who are hoping to take advantage of their clients, and steal their money and personal information.

With this thought in mind, let’s review one company in particular, Pathsocial, and decide which side of the fence they sit on.

Pathsocial Review


Pathsocial is the kind of company that says they can help their clients grow their Instagram organically. They say that they are trusted by more than 24,000 individuals and brands, but we think that they’re just another generic bot to avoid.

What is Pathsocial?


Pathsocial, as far as we can tell, has put a bit of time and effort into their website. One of the first things you will see will be a disclaimer that says they can help you grow your Instagram organically, and they have a tab that is titled ‘how it works’, as well as one that’s called ‘get started’.

They say that their clients can get started with them in just three simple steps, and they also claim to offer them targeted growth that’s really going to make a difference.

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This is all well and good, except for the fact that there are plenty of companies in the industry like this who at the end of the day are just an automated bot that is going to put your account at risk of being suspended or banned. Let’s review them.

A Review of Pathsocial


  • Secure Site: This is a basic level of security that the majority of websites out there have these days. Pathsocial has remembered to spend a little bit of a money initially in protecting their site with HTTPS, which means that it is encrypted. This means that if you visit their website, and choose to sign up with them, any information that you share with them will be safe from hackers. It also means that they get a better rank on Google, so that it is easier for new clients to find them.
  • Visible Pricing: Pathsocial, as far as we can tell, is upfront and honest about their pricing, and they have divided their packages into two different categories. Their first package is going to cost you $69 a month, and their second package is going to cost you $49.00 a month. With their first package, you can get up to 3000 followers a month, and with their second package, you can get $1500 a month.
  • FAQ and Help Page: We are a bit disappointed that they have fitted their FAQ in below their pricing, but it’s still a good thing that they have them. It would be nice if they made a new page for them, but something is better than nothing. Another thing to note about this list is that it’s not particularly detailed, which means that you might not find all the answers that you are looking for.
  • Real Reviews: What’s interesting about Pathsocial is that not only do they have reviews on their website, but they appear to be real. They have first and last names associated with them, and they go into a lot of detail, which is what we like to see. However, there is a chance that they pay for these reviews, so things aren’t always as they seem.


  • Around-the-Clock Support: There wasn’t any evidence that we could see on Pathsocial’s website that told us that they offer their clients around-the-clock customer support. Of course, this is an important aspect of running an online service, so if you can’t get in touch with them quickly, you’re going to end up being really frustrated.
  • Phone and Email Form: While you might not be used to sharing personal details with companies that you are brand new to, with companies like this, it’s really important that they are able to take down things like your phone and email. This actually shows that they have a high level of accountability with their clients and means that they can get in touch with them whenever they need to. If there is an upcoming change to one of their features, or they have updates, they can get in touch with you quickly. Pathsocial doesn’t have this.
  • Secure Payments: Pathsocial has set up a pretty basic payment system, which we don’t think is the safest around. They definitely could put more time and effort into this part of their website, which is why that we have put this on the negative list.
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Pathsocial Alternatives & How it Compares

We don’t recommend Pathsocial.

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Is Pathsocial Safe to Use? Is It a Scam?

Ultimately, we don’t think that Pathsocial is safe for you to use. Yes, they’ve put a relatively big amount of effort into their website, and as far as we can tell, it is user-friendly. However, website aesthetic isn’t everything, and for us to give a company like this our tick of approval, they’ve got to have good quality features, at a good level of accountability with their clients.

We think that their features are executed by just another generic Instagram bot, that is going to put your account at risk of being suspended or banned. Furthermore, we don’t think that they are prepared to be as accountable to their clients as they claim.

For these reasons and more, we suggest that you look elsewhere for your Instagram growth, and avoid a company like this completely.

Pathsocial Discount Coupon / Code


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Stefan Campbell
The Small Business Blog was started in 2009. Aiming to start, help, and grow small and medium sized businesses.