Online marketing can be a handful. There are so many things to take care of, including social media, paid advertisements, email marketing, and writing and publishing content on the blog.
Do you often find yourself lacking time to perform these tasks?
Well, it might be because you aren’t using your time efficiently!
By employing the 6 time-saving tricks below, you can greatly improve your productivity and get more stuff done within a shorter period of time.
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Don’t Be Afraid to Outsource
Marketing is an extensive field as it is, and you shouldn’t try to be an expert in everything.
Naturally, you’ll encounter problems in your marketing strategy at some point, and you’ll need to perform tasks that you’re completely unfamiliar with.
For example, say you need some information on a new market. You can either:
- try to do market research yourself;
- wing it in that market (certainly not a good choice), or;
- purchase marketing data from third parties, such as data brokers.
Depending on how important and time-consuming the task is, hiring someone else to do it may be a good idea.
By trying to perform it yourself, you’ll only waste your time, and the money you spend on outsourcing is usually well worth it.
Follow a Schedule
As an online marketer, you probably have tons of things on your plate and struggle to balance everything. Well, try to resist jumping around your tasks out of stress and avoid multitasking (because when is that ever efficient, really?).
It’s always a good idea to set a schedule for the day, or at least a to-do list. If you have a bunch of stuff to do during the week: social media planning, content writing, answering comments, etc., focus on one thing at a time.
By jumping around tasks, you only become more stressed and never fully get into a single task.
It may be hard, but try to forget about all other tasks and focus on one at a time: you’ll see just how much more productive you get.
Use Email Templates
If you deal with emails a lot and keep answering customer complaints, you probably type out the same messages over and over again. Well, this can be a huge waste of time.
As soon as you begin to notice a pattern in specific emails you send, start creating templates.
Once you have all of your email templates in one place, you’ll be able to answer emails quickly and effortlessly by simply choosing the most suitable template and adding the necessary tweaks.
Use Social Media Scheduling Tools
Social media scheduling tools, such as Tailwind for Pinterest, Tweetdeck for Twitter, or Sked Social for Instagram, will make your life much easier if you aren’t using them already.
Instead of logging into your accounts several times a day to create posts, you can sit down once a week and schedule posts for one or even two weeks in advance.
Again, this will help you focus on one thing at a time and avoid unnecessarily jumping around tasks.
Don’t Be Afraid to Copy Successful Websites
To create a successful online business or website, you don’t need to be completely unique and offer information that no one has offered before.
The truth is, people keep on searching for the same things, and it’s ok to offer something that’s already available (because everyone does it).
For example, if you’re looking for some fresh content ideas for your blog, you can simply check out competitors and what they’ve written about.
Take some of the most popular headlines from competitors and rewrite them in your own words.
As long as you don’t directly copy and paste the content to your website, this is an excellent, time-saving, and lucrative marketing strategy that all successful marketers follow.
Take Breaks
No matter how stressful your work is, overworking will only make you less productive.
Instead of going on for ten hours in a row, take little breaks during the day, and you’ll be surprised to see how much more work you manage to get done.
Conclusion
Being an online marketer isn’t easy. It’s a stressful and time-consuming job that only gets more complex and stressful as you move forward.
Well, the more you have on your plate, the more you need to focus on time management.
Start using these 6 time-saving tips in your daily activities if you want to notice a boost in your productivity. Yup, even something as simple as taking a break will help you save tons of time!
